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Business & Economics (Enterprise)
Explores how businesses operate, how economies work, and how financial decisions are made. Builds skills in enterprise, marketing, finance, and understanding the world of work — useful no matter which career path you choose.
Where this leads
Business and Economics is about understanding how money, people, and ideas move through the world. It helps you think about decisions, risk, value, and how organisations work, from a corner shop to a global company.
This page shows what Business and Economics looks like in real life, what strengths it can build, and a few low pressure ways to try it, even if you have never thought of yourself as a “business person”.
- Running a side hustle, selling online, or freelancing.
- Budgeting and managing money, saving goals, or understanding interest.
- Noticing business around you, how shops work, pricing, marketing, competition.
- Starting a small business or project, even just for friends or family.
- Negotiating, asking for what you want, or discussing terms.
- Thinking about your own career, what you want to earn, and why.
Business and Economics is the subject that helps you understand the world and make smart decisions. It teaches you how to think about value, risk, and what people want, then use that to create something or solve a problem.
Budi treats Business and Economics as a strong signal for strategic thinking, understanding people, and the ability to see the bigger picture. It often links to people who like solving real world problems and spotting opportunities.
- - Understand people and what they want, research, listen, spot trends.
- Think about money, costs, pricing, profit, and whether something is worth doing.
- Make decisions based on evidence, data, and thinking through consequences.
- Plan and communicate, explain your idea so others understand and support it.
- Manage resources, time, money, and people to get things done.
- Adapt and learn, notice what works and what does not, and adjust.
- Understand people and what they want, research, listen, spot trends.
- Think about money, costs, pricing, profit, and whether something is worth doing.
- Make decisions based on evidence, data, and thinking through consequences.
- Plan and communicate, explain your idea so others understand and support it.
- Manage resources, time, money, and people to get things done.
- Adapt and learn, notice what works and what does not, and adjust.
- Strategic thinking, seeing the bigger picture and planning ahead.
- Understanding people, what they want, and how to communicate with them.
- Confidence with numbers, reading data, and making financial decisions.
- Resilience and adaptability, learning from failure and trying again.
- Entrepreneurial mindset, spotting opportunities and taking calculated risks.
- Leadership and influence, bringing people along and inspiring action.
- - Entrepreneurship and startups
- Creating new businesses, spotting opportunities, taking risks, building from scratch.
- Example roles: entrepreneur, business development apprentice, startup assistant.
- Finance and accounting
- Managing money, forecasting, budgeting, and understanding financial health.
- Example roles: finance assistant, accounts apprentice, bookkeeper trainee.
- Sales and business development
- Finding customers, building relationships, closing deals, growing revenue.
- Example roles: sales apprentice, business development assistant, account manager trainee.
- Marketing and customer insight
- Understanding what people want, promoting products, building brands.
- Example roles: marketing assistant, customer insight assistant, brand assistant.
- Management and operations
- Running teams, making decisions, solving problems, keeping things efficient.
- Example roles: operations assistant, team leader apprentice, project coordinator.
- Entrepreneurship and startups
- Creating new businesses, spotting opportunities, taking risks, building from scratch.
- Example roles: entrepreneur, business development apprentice, startup assistant.
- Finance and accounting
- Managing money, forecasting, budgeting, and understanding financial health.
- Example roles: finance assistant, accounts apprentice, bookkeeper trainee.
- Sales and business development
- Finding customers, building relationships, closing deals, growing revenue.
- Example roles: sales apprentice, business development assistant, account manager trainee.
- Marketing and customer insight
- Understanding what people want, promoting products, building brands.
- Example roles: marketing assistant, customer insight assistant, brand assistant.
- Management and operations
- Running teams, making decisions, solving problems, keeping things efficient.
- Example roles: operations assistant, team leader apprentice, project coordinator.
Easy start, 10 mins. Pick a business you know, a shop, a restaurant, or an online seller. Write 5 notes, what they sell, who their customers are, how they make money, one thing they do well, and one thing you would change.
Medium, 20 to 30 mins. Plan a simple side hustle, selling something, offering a service, or creating content. Work out costs, pricing, and how many you would need to sell to make profit.
Stretch, 45 to 60 mins. Create a simple business plan for an idea, a product, or a service. Include what it is, who wants it, how you would make it, what it costs, and how you would tell people about it.
Business and Economics can act as a helpful signal for strengths like strategic thinking, understanding people, and resilience. Budi combines this with other signals to suggest industries, role types, and next steps. It is not here to box anyone in, it is here to open up options they might not have seen yet.
Business is for everyone. You do not need money to start, you can learn through observation, conversation, and small experiments.
If numbers feel scary, focus on the people side, what they want, and how to communicate. If you struggle with planning, start small and learn by doing. Every successful business started with someone trying something.
- - Entrepreneurship / Starting a Business, ideas, risk, growth.
- Marketing, Advertising & PR, people, messaging, persuasion.
- Maths (incl. Statistics & Further Maths), data, forecasting, decisions.
- Social Sciences (Psychology / Sociology / Politics), people, behaviour, society.
- English (Language & Literature), communication, persuasion, storytelling.
- Entrepreneurship / Starting a Business, ideas, risk, growth.
- Marketing, Advertising & PR, people, messaging, persuasion.
- Maths (incl. Statistics & Further Maths), data, forecasting, decisions.
- Social Sciences (Psychology / Sociology / Politics), people, behaviour, society.
- English (Language & Literature), communication, persuasion, storytelling.