inyourroots® Terms of Service
What this policy covers: The rules for using inyourroots®: who can use it, how to use it properly, what happens to your content, how AI and matching work, and our safety, liability and legal terms.
Last updated: 10 September 2026
Version: 2
Next review: 10 September 2027
Quick summary
- You must be 16 or over to use the Services; extra protections apply automatically if you are 16 or 17.
- The young-person version of Budi is free; only employers and partners have optional paid tiers, and we never charge without agreement.
- You keep ownership of your content and give us only a limited licence to run the Services — we do not sell it or use it to train AI.
- Budi can be wrong and is not professional or emergency advice; matching is deterministic arithmetic and never makes a binding decision about you.
- Budi is not an emergency service — if someone is in immediate danger, call 999; safeguarding reports go to Frankie Brookton.
1) Who we are
Inyourroots Ltd is registered in England and Wales under company number 17285309. Our registered office is Suite A82, James Carter Road, Mildenhall, United Kingdom, IP28 7DE. We trade as inyourroots®.
“We”, “us” and “our” mean Inyourroots Ltd. “You” means the person using the Services.
“The Services” means our website at inyourroots.com, Budi and the features made available through them, including the discovery journey, activities, matching and learning content.
“Budi” is the AI career companion inside the Services.
“Your Content” means anything you submit or create through the Services, including text, messages, conversations, answers, reflections, images, doodles, audio, voice notes, video and uploads.
2) Other documents that apply
The following documents form part of these Terms and explain particular parts of the Services:
- inyourroots® Privacy Policy
- inyourroots® Safeguarding Policy
- inyourroots® Cookie Policy
- inyourroots® Accessibility Statement
- inyourroots® Complaints Procedure
Our inyourroots® Fairness, Inclusion & AI explains how matching and conversational AI work, including current limitations.
If you are an employer or partner, additional terms, standards or order details may apply. We will show those separately before they become binding.
If a linked document is not available on the public website, email support@inyourroots.com and we will provide the current version.
3) Age
You must be 16 or over to use the Services.
If you are 16 or 17, additional protections apply automatically. They are explained in the Privacy Policy and Safeguarding Policy.
If we learn that someone under 16 has an account, we may restrict the account and delete the information unless there is a lawful safeguarding, security or record-keeping reason to retain a limited record temporarily.
4) Your account
You agree to:
- Give us accurate information and keep it up to date.
- Keep your login details secure and not share them with another person.
- Tell us promptly if you think someone else has accessed your account.
- Use only one personal account unless we agree otherwise.
We may restrict, suspend or close an account where these Terms are broken, where the law requires it or where we reasonably need to protect someone or the Services.
5) What the Services cost
The young-person version of Budi is free to use.
Employers, SMEs and partner organisations may choose optional paid tiers that provide additional features, insights or access. Before a paid service starts, we will show the applicable price, billing period, included features, renewal arrangements, cancellation process and any additional terms or order form.
We will not charge you for an optional paid service unless the person or organisation responsible for payment has agreed to it. Where consumer cancellation rights apply, we will explain and honour them, including any statutory cooling-off period.
6) Using the Services properly
Do not:
- Bully, harass, threaten, groom or abuse anyone.
- Submit hate speech or content that is sexually explicit, violent, illegal or intended to cause harm.
- Pretend to be someone else or misrepresent your identity or authority.
- Share another person’s private information without a lawful reason and appropriate permission.
- Upload malware or try to break, scrape, reverse-engineer, bypass security or overload the Services.
- Use the Services to run a scam, send spam or conduct unauthorised advertising or recruitment.
- Upload anything you do not have the right to use.
We may remove content, restrict features or suspend accounts where reasonably necessary.
7) Your Content stays yours
You keep ownership of Your Content. Nothing in these Terms transfers that ownership to us.
To provide the Services, you give us a worldwide, royalty-free, non-exclusive licence to host, store, back up, reproduce, display, transmit, transcribe, analyse and create service outputs or derived material from Your Content, and to process a sharing instruction you make through the available controls. We may exercise this licence only as reasonably needed to provide, operate, secure and support the Services for you, meet our legal responsibilities and act on safeguarding concerns.
In practical terms, this licence allows us to:
- Save your work and show it back to you.
- Send a conversation to our AI provider so Budi can respond.
- Turn a recording into a transcript, measurements or feedback card where that feature is offered.
- Calculate strengths and career suggestions from your answers.
- Process a request to share selected content with an employer or another recipient.
- Check content for safety, misuse and security threats.
This licence does not allow us to:
- Publish Your Content or deliberately show it to a person you have not chosen, except where safeguarding or the law permits or requires limited sharing.
- Sell Your Content or sell access to your private information.
- Use Your Content in marketing without separate permission.
- Use Your Content to train or fine-tune an AI model under these Terms.
The licence ends when the relevant content is deleted or your account closes, except where we must keep a limited record for legal, security or safeguarding reasons; where restricted backups retain a copy for their normal cycle; or where content was already lawfully shared before deletion. The Privacy Policy explains retention in more detail.
Product feedback
Suggestions, ideas and bug reports about the product are different from Your Content. If you send product feedback, you allow us to use it without payment to improve inyourroots®. This does not give us permission to publish private information about you.
8) What you promise us
You promise that you have the rights and permissions needed to submit Your Content, that it does not break the law and that it does not infringe another person’s rights.
9) AI and matching
Budi’s conversations use Google Gemini 2.5 Flash through Google Cloud Vertex AI. The Privacy Policy explains how that processing works, including our current position on processing regions and international transfers.
We have not used Your Content to train or fine-tune an AI model. We will not start during the pilot. Any future change would require a fresh assessment, a clear notice and an appropriate explicit opt-in. Continuing to use the Services would not, by itself, count as consent.
Budi can be wrong. Budi’s output is a suggestion to explore, not professional, medical, legal, financial or emergency advice. Check important information and discuss significant decisions with an appropriate person you trust, such as a teacher, adviser, parent, carer or qualified professional.
Our matching calculation is deterministic arithmetic, not a general-purpose AI decision. Fixed weights are added and sorted. Matches are suggestions and do not decide what you may study, apply for or do. We do not use automated processing alone to make a decision about you that has a legal or similarly significant effect.
If you want an explanation or believe something automated has affected you unfairly, contact support@inyourroots.com and we will arrange an appropriate human review.
See our inyourroots® Fairness, Inclusion & AI for more detail.
10) Safeguarding
The inyourroots® Safeguarding Policy forms part of these Terms.
Budi is not an emergency service. If someone is in immediate danger, call 999.
If we reasonably believe someone is at risk of serious harm, we may share relevant information with emergency services, safeguarding authorities, a parent or carer, a school or college, or another person able to help. We may also take proportionate action on an account without advance notice where safety requires it.
The confirmed reporting route is email. Contact Frankie Brookton, Designated Safeguarding Lead, at frankie@inyourroots.com. We aim to acknowledge safeguarding emails within one working day, but we are not a 24-hour service.
11) Employers and partners
Before an employer can publish opportunities through the relevant part of the Services, we may carry out checks appropriate to the opportunity and the current stage of the platform. Our inyourroots® Employer Verification Policy and applicable employer standards explain the process.
Verification reduces risk but is not a guarantee of an employer, opportunity, role or outcome. Unless separate written terms say otherwise, we are not a party to an employment, work-experience, mentoring or other arrangement between you and an employer or partner.
If something feels wrong, stop the interaction and report it to frankie@inyourroots.com. If someone is in immediate danger, call 999.
12) Our content and intellectual property
The Services, software, databases, learning content, designs, name and brand belong to us or our licensors. inyourroots® is a registered trade mark.
We give you a personal, limited, non-exclusive, non-transferable and revocable right to use the Services for your own career development. Employers and partners may use organisational features for their authorised internal purposes under any additional terms that apply.
You must not copy, resell, republish or commercially exploit our content, brand or Services without written permission, except where the law allows it.
13) Links to other places
The Services sometimes link to third-party websites, opportunities and services. We do not control them and are not responsible for their content, availability, terms or privacy practices. A link is not a guarantee or endorsement. Check the third party’s own information before relying on it.
14) What we do not promise
We work to keep the Services available, accurate and useful, but they are provided on an “as is” and “as available” basis. We do not promise uninterrupted availability, that every feature will always be offered, that every output will be error-free or that a suggestion will suit your particular circumstances.
Nothing in this section removes rights or remedies that cannot lawfully be excluded.
15) Liability
Nothing in these Terms excludes or limits liability for death or personal injury caused by negligence, fraud or fraudulent misrepresentation, or anything else that cannot lawfully be limited.
If you use the Services as a consumer, we are responsible for loss or damage that is a foreseeable result of our breach of these Terms or our failure to use reasonable care and skill. We are not responsible for loss that was not foreseeable, for loss caused by your unlawful or unreasonable misuse of the Services, or for business losses arising from consumer use.
We do not guarantee an opportunity, application, interview, placement, course or employment outcome. Subject to the protections above, we are not responsible merely because you made a decision after considering a Budi output or match suggestion.
Nothing in these Terms affects your statutory rights as a consumer.
16) Ending your use
You can stop using the Services and close your account at any time through the controls available or by contacting support@inyourroots.com.
We may suspend or end access where these Terms are broken, where safety or security requires it, or where we are legally required to do so. Where appropriate, we will explain the reason and any review route unless that would create a safety or security risk.
The Privacy Policy explains what happens to personal information after an account closes.
17) Changes to these Terms
We may update these Terms when the Services, the law or our practices change. If a change is significant, we will provide an appropriate notice rather than changing the page silently.
A change that legally requires fresh consent will not be treated as accepted merely because you continue using the Services.
18) Law and courts
These Terms are governed by the law of England and Wales.
The courts of England and Wales have jurisdiction. If you live in Scotland or Northern Ireland, you may also bring proceedings in the courts that apply where you live where consumer law allows.
19) Contact
General, account and legal questions: support@inyourroots.com
Safeguarding: Frankie Brookton, frankie@inyourroots.com
Inyourroots Ltd
Suite A82, James Carter Road, Mildenhall, United Kingdom, IP28 7DE
Questions or concerns?
If anything here feels unclear, tell us. We'll help.
Contact us about this policy →